Category: Stories from NY Start-Ups

Entrepreneurs see problems and strive to fix them in order to make the world a better place to live. This month we sat down with Mickey Costa to learn more about Atlas and how digital currencies and the blockchain can help developing countries.
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At Pause for Thought we are inspired by entrepreneurs. Their products span every category but we’ve noticed a commonality—personality traits that drive them to success.

TENACITY
Living with uncertainty and pushing through years of obstacles is not for everyone, but for the entrepreneur every misstep is an opportunity to learn and redirect, ultimately making their vision a reality.

PASSION
Entrepreneurs are fueled by passion. They have an excitement and belief in what they’re doing that sees them through the hard times.

VISION
Imagining an opportunity and turning it into a brand with a product that can change the way people think, react and behave is a core driver. Entrepreneurs have a curiosity that transforms the overlooked into innovative products.
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jpeg-4Pause for thought sat down with Rob Matzkin the founder of Booze Carriage to learn how they’re capturing consumer trends, building loyalty and reaching new audiences.

Tell us about your brand offering?

We deliver beer, wine and top-shelf spirits anywhere in Manhattan in 60 minutes or less—for the exact same price as an in-store purchase, with no delivery fees.
How do we do it? We partner with local stores and charge them for the marketing and technology platform that brings them business – we’re the Seamless for booze!

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